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THURSDAY THOUGHTS - How Recency Bias Effects Brand Perception

In this week’s Thursday Thoughts, Monique reminds listeners of the importance of staying focused on consistency and frequency when marketing your brand and remembering that no matter how good you think your product is, your brand is only as strong as your last customer interaction.

Topics Include:


  • The Importance of Consistency in Marketing
  • Building a Community for Your Product Pre-Release
  • The Relation Between Recency Bias and Brand Perception
  • How Lack of Communication Causes Churn


Website:

https://unpolishedmba.com/


About the Podcast

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Unpolished MBA

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About your host

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Monique Mills

Monique Mills is a degreed electrical engineer turned serial entrepreneur. Though she has an MBA, she wants to debunk the myth that you need one to be successful in business, innovation, or entrepreneurship. TO LEARN MORE ABOUT HER GO TO MONIQUEMILLS.BIZ